Content Strategist | UX Designer
HSBC, Buffalo, NY 9.19-present
Utilize Adobe Experience Manager (AEM) to create, edit, manage, publish, and maintain their complex website across markets which includes United States, Canada, Argentina, and Mexico. Collaborate with various stakeholders from UX, marketing, project managers, and optimization. Assist with the UX Design team to create wireframes, page designs, and source images.
Front End Web Developer
Haley Marketing Group, Buffalo, NY 11.14-9.19
Designed and developed fully responsive WordPress websites using HTML, PHP, CSS, SCSS, LESS, and Javascript. Assisted in creating various marketing materials and social media imagery.
Senior Web Designer
LocalEdge, Buffalo, NY 5.11-11.14
Designed and developed fully responsive websites from concept to completion, customized to the clients’ needs, using the industrys best practices, latest design trends, and optimizing them for search engines. Trained 15+ new hires to ensure seamless onboarding process.
Graphic Designer
AAA, Williamsville, NY 3.10-5.11
Created numerous materials within AAA operations including direct mailers, ads, sales tools, programs, event invitiations, brochures, posters, newsletters, page layouts, image selection, manipulation of photos, website, etc. Maintained the corporate branding throughout all business lines.
Graphic Designer
ASI, Grand Island, NY 1.07-3.10
Responsible for client relations, conceptual and design development of interior and exterior signage, technical documentation, and wayfinding. Experience with large scale signage and wayfinding programs. Design prototypes and drawings to present to clients and create final artwork for production.
Graphic Designer
Integrity, Buffalo, NY 10.05-1.07
Developed original artwork for athletic apparel and accessories intended for customers of sports teams from major colleges and universities in Western New York. Created and prepared art for the screen-printing process using Corel Draw.
Website & Graphic Designer
Freelance, Williamsville, NY 2005-present
Design, develop, and maintain websites for various clients. Coordinate with clients to conceptualize and finalize logo designs with branding guidelines. Create advertising content for various media, including business cards, flyers, infographics, presentations, and postcards while ensuring brand awareness.
